GreenLocals

Leasing Programs Making Solar Panels More Affordable

For years, high installation costs put solar energy out reach of most homeowners. Now solar companies are developing leasing programs to make solar panels more affordable. But there’s a catch: you can’t take advantage of current leasing programs unless your home state provides incentives for clean energy. The programs allow you to lease solar panels [...]

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Avoiding the Greenwash Tag

More and more businesses are claiming to have endorsed and are practicing green or eco-friendly practices: planning buildings that are energy-efficient, using only all-natural products in the food they serve, using only energy efficient appliances, etc.   But as claims of environmentally sound practices multiply, a problem has arising. How can anyone be sure that [...]

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A Guide to Mobile Coupon Marketing

As more and more people find they can’t live without their cell phones, businesses are increasingly eyeing them as a prime target for their marketing and advertising messages. Whether it’s to build a brand, boost business or reward loyalty, more merchants are adopting mobile marketing strategies to tap into the cell phone’s power of immediacy. [...]

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